The AI effect occurs when onlookers discount the behavior of an artificial intelligence program by arguing that it is not "real" intelligence.Author Pamela McCorduck writes: "It's part of the history of the field of artificial intelligence that every time somebody figured out how to make a computer do something—play good checkers, solve simple but relatively informal problems—there was a chorus of critics to say, 'that's not thinking'." Researcher Rodney Brooks complains: "Every time we figure out a piece of it, it stops being magical; we say, 'Oh, that's just a computation.'"
Definition
"The AI effect" is that line of thinking, the tendency to redefine AI to mean: "AI is anything that has not been done yet." This is the common public misperception, that as soon as AI successfully solves a problem, that solution method is no longer within the domain of AI. Geist credits John McCarthy giving this phenomenon its name, the "AI effect".McCorduck calls it an "odd paradox" that "practical AI successes, computational programs that actually achieved intelligent behavior, were soon assimilated into whatever application...