Conversation

Watching a mutual ask for printer recs and receive a chorus of tired tech folk going "Just get a Brother, they're fine" and man

MAN

Like this is actually kinda fascinating honestly, Brother is now the best printer brand, the one that every Computer Person recommends, and is it because their printers are good? Their printers are fine, they print, whatever, no, it's because everybody else's printers have gotten Innovated out the wazoo, every innovation making them way worse, until it's gotten to the point where I wouldn't have one in the house even if it were free, and meanwhile Brother's have remained consistently Fine I Guess, which now makes them the best printer manufacturer simply by virtue of them opting out of the Who Can Get Crappiest Fastest race

Brother have gotten to where they are now, by NOT innovating