@lonestarr allow me to explain:
>be doujin artist
>draw hentai of whatever gets popular
>Uma Musume gets popular
>draw hentai of it
>get kidnapped
>get hung upside down in an unknown basement location
>learn that hentai cannot be drawn of Uma Musume
>released
>feel burning desire for revenge
>"I'll lure Uma Musume into playing the worst games!"